$499 Friday Sale

ONE-DAY BRIDAL FLASH SALE!!! We're out of rack space and need to make room for a huge new shipment of bridal gowns, so it’s SALE TIME!!!

Over 120 wedding dresses will be on sale for just $499 (or even less) for one day only on Friday, October 24, 2025. Originally priced up to $2,400, this is the perfect time to get an amazing deal during our first ever $499 Friday Sale!

Reserve your 1-hour $499 Friday Sale appointment now by clicking here or using the button below. Be sure to select the “$499 Friday Sale” appointment type when reserving your spot for October 24. (Limited walk-in shopping may be available, but appointments are best!)

Sale features select off-the-rack dresses in sizes 6-16 (sizes 20-26 are very limited). All purchases must be paid-in-full and taken home that day. All dresses sold AS-IS, and all sales are final.

* Only $499 Friday sale dresses will be available to shop during this special event on October 24. If you would like to shop our full collection of regular-priced wedding gowns, please reserve one of our regular “Bridal Appointments” on an alternate day. Our regular gowns will be available for browsing, but try-ons may not be available during the sale.