At Memories, our dedicated stylists work one-on-one with each bride, giving you the attention you deserve and helping you find that perfect dress that makes you swoon.
Please book an appointment before your visit so that we can reserve a room and stylist just for you.
We would love for you to be a Memories Bride!
At Memories, our mission is to celebrate individuality and foster self-love one spectacular dress at a time. We take pride in being a safe space for all couples, and our goal is to help you feel your most beautiful inside and out.
Inclusive and LGBTQ+ Friendly
Plus Size Celebrating (wedding dress samples through size 26)
Specialized, One-on-One Attention
Kind and Compassionate Consultants
Curated, Unique Selection
High Style yet Budget Friendly - Wedding Gowns from $1,000-$2,500
Before you choose your wedding dress, you first select the bridal shop. Choose a bridal store that celebrates you and will take care of you along every step of your wedding journey.
We believe your search for the ideal wedding dress should be less like clothes shopping and more like “match-making.” At Memories, our personal bridal consultants work with you one-on-one through every step of your appointment, learning about your personality, style, wedding vibe, and what makes you feel your most beautiful. It’s then our mission to find that one dress that ties it all together and makes your heart flutter.
In addition to receiving the princess treatment from your kind and attentive consultant during your bridal appointment, you’ll also enjoy the intimacy and comfortable luxury of our dedicated bridal suite. With spacious dressing rooms, comfortable seating for your guests, and a dedicated viewing area just for you, you’ll be able to relax and enjoy being pampered while we help you find "the one."
Just as each of our dresses is hand-selected for our collection, so too is our staff. They are the secret sauce of what makes Memories a truly unique bridal shop. We recruit the kindest, most caring, most compassionate individuals and empower them to make each bride feel their most amazing.
Whether you find your wedding dress with us or not, our staff will be on your side every step of the way cheering you on and building you up. Plus, we’ll make sure you have fun in the process!
At Memories, we love being able to help our customers celebrate their unique personal style. That’s why every dress at Memories has been hand-selected to create a beautifully diverse, curated collection of swoon-worthy gowns.
Whether you’re planning an intimate backyard ceremony, an exotic destination getaway, or a grand black-tie event, our unique collection features gowns for just about every wedding vision. From ultra-feminine lace sheaths, to princess-worthy ballgowns, to casual Boho bride elegance, our collection is just as diverse as our brides.
Featured bridal gowns include Justin Alexander (classic European elegance), Lillian West (relaxed, feminine, chic), and Maggie Sottero (modern romance, exquisite details). Each featured dress has been carefully selected for its unique styling, quality workmanship, and value.
While most gowns are available in classic ivory, we also feature an array of gowns in subtle shades of blush, gold, champagne, nude, pearl, sand, and even multi-colored floral and dramatic black wedding dresses.
At Memories, we know beauty comes in every size, and so we feature wedding gown samples in sizes 6 through 26 with most dresses available for special orders in sizes 0-32. If you fall in love with a dress that is not your size, don’t worry! Our experienced consultants can help you visualize just how that dress will look in the size that's right for you.
Our bridal gowns typically range in price from $1,000 - $2,500 with the majority of dresses falling in the $1,200 - $2,200 range. For even greater value, we also feature a new off-the-rack only selection of designer wedding dresses priced at just $799-$999 (originally up to $3,500).
Be sure to check out our Annual Bridal Sample Sale (held each July) as well as our White Weekend Thanksgiving Sample Sale for extra special savings.
Once you’ve found the perfect dress, it’s time to complete the look with the perfect accessories. Choosing the right ones can completely transform your look and take you to a whole new level of bridal glam. At Memories, we feature a complete collection of bridal accessories just as diverse as our gowns. From veils and headpieces to tiaras and headbands to shoes, Spanx, bust cups, and fashion tape, we carry everything you need to personalize your wedding day wardrobe and showcase your most beautiful you.
Just off the business loop, in the heart of downtown Kalamazoo, our bridal boutique is a favorite destination for brides from Grand Rapids to Battle Creek, from Hastings to Allegan, from St. Joe to Portage and every city and small town in between.
With excellent restaurants, unique shops, and several of Kalamazoo’s best wedding venues just steps from our door, an appointment at Memories will be fun and fruitful for you and your entourage. Plus, with convenient hours and free validated parking nearby, you’ll be free to have fun and focus on the moment - finding your perfect dress!
Location is certainly important while shopping for your dress — don’t be afraid to expand your definition of “bridal shops near me” just a bit during your search for the best wedding dress shop. Memories Bridal is closer than you think, and always worth the trip!
We invite you to contact us, get location and address information or schedule an appointment online to view our full collection in person.
Downtown Kalamazoo - 203 E. Michigan Ave. Kalamazoo, MI 49007
So much more than just the wedding dress, our bridal boutique wants to make sure that those you love the most look and feel their very best on your wedding day.
Be sure to check out our Mother of the Wedding dresses. Click here to view a sampling of our new Mothers collection with lots of new options arriving each season.
(Please note, we no longer carry bridesmaids dresses or tuxedo rental.)
No upcoming events are scheduled at this time.
Just wanted to personally thank You! My wedding dress was a dream. Your staff is amazing and I will always recommend You!
Krista
Delton, MI
I can't say enough good things about Memories! If you have never been- go! My sisters and I all got our prom dresses from Memories in high school, so when it came time for my wedding I knew we had to go there! After trying two other wedding gown stores before our Memories appointment, I can honestly say that the quality of their dresses and selection is just perfect! Putting bows on the dresses that we wanted to have pulled to try on was so much fun and they even accommodated all five bridesmaids plus my mom in a dressing room suite. We also had all of the groomsmen rent tuxes from Memories and their selection and recommendations were amazing! Service was great from advice on tie colors to seamstresses. Highly recommend!
Jenna
Kalamazoo, MI
I wanted to personally thank all of the staff that assisted me in selecting the perfect wedding gown! It turned out picturesque on the beaches of Key West and I received so many compliments on the dress itself!!
Kasey
Bay Village, OH
We made our appt first of the day. We were driving from out of the area and they let us in early and from the very start they were awesome. Morgan helped us and I knew the dress was "the one" before I even tried it on. Couldn't be more thankful!
Marissa
Grand Rapids, MI
“This is an overdue thank you. After a disappointing visit to a swanky store in downtown Chicago my cousin called Memories and was able to make a last minute appointment the very next day for me to look for my dress before I had to head back home to Cleveland. Best decision ever. I had the most amazing experience at Memories! The staff, and especially Darcie, were super friendly and really listened. She made my girlfriends and I feel very welcomed and not rushed. Best part is that I found my dress that visit and was able to take it home that very day! Oh yeah, and it was within my budget! I can't say enough good things about my experience with Memories and finding my wedding dress. It was super stress free and such an enjoyable experience. I felt very special. Thank you Memories for helping turn what I thought would be a stressful process into one of the easiest and most memorable parts of my wedding planning!”
Kimberley
Cleveland, Ohio
My dress was perfect! The whole experience from start to finish with Memories was great! The consultant who helped me find my dress was sweet and kind and all the girls who helped along the way were excellent! Go to Memories and find your gown, brides!!!
Liz
Michigan
Memories was great to work with for my wedding. Excellent staff and customer service, took care of everybody in the wedding party, and made us their number one priority.
This is what you get from a locally-owned business with the owners on-site. I just don't think the chains can match it and it's the better way to go. You won't regret using Memories for all your needs!
Sean
Kalamazoo, MI
Today was one of the best days of my life! I had the best experience today finding my wedding dress! I was apprehensive at first but Monica totally put me at ease. Thank you for an awesome day! I can't wait to pick up my dress!!
Sarah
Michigan
I bought my daughter’s prom dress here and it is a beautiful one of a kind dress. The experience was awesome. The staff was great. I'm getting married this year and I'm going there to look for my wedding dress.
Hafsa
Michigan
Read reviews on Google
My wedding dress experience at Memories was one of my favorite parts of wedding planning! Kate was so much fun to work with and we received great personal attention during all of my dress appointments. It was a very laid back atmosphere and they have a great selection of gorgeous wedding dresses! We also purchased bridesmaids dresses and the mother of the bride dress. They were great about accommodating and working with my bridesmaids, who live in all different parts of the country. I'm so grateful that they helped me find my dream wedding dress and would highly recommend this place to any bride!
Melanie
Michigan
We have received excellent customer service and beautiful dresses from Memories, both for prom and now for my daughter's upcoming wedding! The quality and selection of the dresses, as well as their high level of service, sets them apart from everywhere else. We never felt rushed and their recommendations were spot on- they really took the time to listen and apply their knowledge to help us find the perfect dress. I would recommend Memories to anyone looking for an amazing dress and stress-free shopping experience!
Kristin
Michigan
Memories was the second place that I went when I began looking for my wedding dress. Fairly quickly into the appointment I knew I would not have to go anywhere else! The dress selection is amazing. I had an idea of what I was looking for and my consultant was great at helping me find just that. In a world where wedding dresses had all started to look the same to me, I was able to find my perfect, unique dress, unlike anything I had seen before. It was love at first sight! Now, just a few months later my dress is already in and just as perfect as I remembered. I even have my appointment set for alterations thanks to the recommendation of my consultant. Memories took the stress out of finding a perfect wedding dress, leaving just the excitement and satisfaction of knowing I made the perfect choice!
Katie
Kalamazoo, MI
Erin is who worked with us... the scheduled appointment was beyond expectations. It was easy, fun, caring & extremely professional! She took exceptional care, time and focus with myself, my bridesmaid & my fiancées sister. I was nervous going in, had no ideas or expectations. Erin made this a wonderful experience & incredible memory for us all. Smiles & tears were shared!! Oh, & yes I absolutely found the dress of my dreams!
Melissa
Kalamazoo, Michigan
5 stars! As you can see from other reviews (all 5 star reviews!) this is the best place in the area to find your dream dress. We all watch TLC's Say Yes to the Dress, but few of us can make the trip to Kleinfelds nor afford the price tags of their dresses. This is Kalamazoo's Kleinfelds! From the moment you lay eyes on the dresses in the store window, you will be amazed. The sales staff is sooooo helpful and they really identify with you and want you to have the best experience trying on dresses. I ended up buying my wedding gown, bridesmaid dresses, jewelry, and accessories here! I had an amazing experience! And my husband loved my dress too.
Cori
Michigan
Great experience! Friendly staff, they actually choose the dress that I picked! Love the dress selection, great price range, my max budget was the most expensive dresses they had so it worked perfect for me. We didn't have to look at price tags which is always a plus. Would recommend Memories to any bride!
Anonymous
I would give more stars if I could! A few months ago, I had the most amazing bridal dress experience at Memories. My mom, sister and I had a morning appointment on a Saturday in November and Cailin helped me find the perfect dress. She listened carefully to what I was looking for and what my budget was. My mom, sister and I pulled a few dresses that we liked, and Cailin pulled some as well. The very first dress I tried on was one she pulled for me. It was THE one. I loved it immediately. I tried 11 more dresses on and went back to the first. Mom cried, I cried, we knew it was the one! Cailin was not pushy, nor did she rush me. She made me feel comfortable making a very important purchase. She gave great feedback and we honestly had so much fun the entire visit. It was perfect...exactly what you would hope for.
Jackson
Michigan
I can't say enough good things about Memories and my consultant Kaila! The facility and set up is beautiful, comfortable and feels private. They also had the perfect amount of selection - tons of different styles but not too much that it was overwhelming - all with reasonable prices.
Hannah
Marshall, MI
Memories is by far the best place to go for a wedding dress in Kalamazoo. They treat you like the beauty you are and make sure you leave with a dress that is beyond your dreams. I am so thankful that Memories helped me find a dress that is me. Plus, I am a plus size bride and they were more than accommodating. I will forever refer Memories to all brides I know.
Elexa
Kalamazoo, MI
My wife and I decided to celebrate our 11 year wedding anniversary with a photo / video shoot and Memories Bridal & Evening Wear was our only choice of all others in the area to make certain we looked especially good for the occasion. Their selection and service was excellent, which allowed us to focus on what was most important...our anniversary celebration!
Stanley
Kalamazoo, MI
Downtown Kalamazoo
203 E. Michigan Ave
Kalamazoo, MI 49007
269.344.2404
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